Mission Statement

To become the largest manufacturer and supplier of prefabricated road maintenance products and traffic calming systems both locally and globally.
To be the industry leader and thereby establish the benchmarks for quality of prefabricated road maintenance products in South Africa and abroad.
To continue to provide our clients with innovative, well-researched and tested products and continually offer service levels which cannot be matched.

The Company

The manufacturing operation and company offices are located in Germiston, Gauteng, South Africa. The company in its present form has been operating since 1993. It has an established track record in manufacturing and distributing BRP Road Maintenance and Traffic Calming Products within South Africa and many African, European and Australasian countries. Product development is a key element of the business and is driven by customer demand and continually reviewing road maintenance and traffic calming issues. The BRP range of products addresses industry trends such as labour availability, skill gaps and an increasing shortage of professional expertise. Increased demand for the BRP range of products has improved manufacturing capability which is strictly controlled to ensure high quality is maintained at all times. High demand ensures cost -efficiencies are achieved. An enjoyable work atmosphere has resulted in minimal staff attrition and retention of a skilled workforce.

Angela Broom - Founder & Managing Member

Angela Broom, whilst a divisional manager of Freyssinet S.A. (Pty) Ltd, was instrumental in the development and marketing of the internationally acknowledged "ROAD PATCH" which was launched in 1986. A management buyout of the roads division by Angela in 1993 heralded the birth of the company in its present form. Angela has served for two years as chairman of the Central Region of the Southern African Bitumen Association (SABITA) and has served on its National Council for three years. She is a founder member of the Southern Africa Society for Asphalt Technology (SAT) on whose National Council she served for three years including two years as chairman for its central region. Angela is currently a council member of the South African Road Federation (SARF). Angela is the first woman appointed to EXCO in the 70 year history of the Institute of Municipal Engineers of South Africa (IMESA), is a council member and also serves as the Deputy Chairman of IMESA's Northern Region. Angela is the Managing Member of A.J. Broom Road Products CC and takes an active interest in the industry and its clients.

Stephen Broom - Member

Stephen Broom has amassed more than 25 years experience in the company. He manages the administration, finances, production and global distribution elements of the business. Stephen is passionate about quality and service. His role in managing the production of BRP Products has resulted in continuous conformance to specification.
In Angela Broom’s absence Stephen assumes an overall managerial role.

Values

Our three core values are people, safety and concerns for the environment.

PEOPLE: Our customers, staff, suppliers and business support team are all critical considerations in our business. We believe in integrity, empowerment and transparency.

SAFETY: The safety of our PEOPLE and the road user is paramount and therefore non-negotiable.

ENVIRONMENT: We must all embrace practices with the aim of achieving long-term sustainability. We recognise the role, improved road maintenance and road maintenance practise has on reducing unnecessary emissions and social costs.